Naming Shifts Over Time

It's well-known that names often exhibit generational shifts in popularity. If you're an American named Linda, there's over a 50% chance you were born between 1946 and 1955.

Similarly, some names exhibit shifts in their gender associations. 85% of all Charlies are male, but 53% of the Charlies born in 2021 were girls.

Here I've graphed the names with the biggest shifts over time.1 Some observations:

  • Names tend to shift from boys to unisex or boys to girls, not the other way round. I attribute this to fragile masculinity: parents seem to think that naming their son Sophia will cause more problems than naming their daughter Stevie. Note how Jaime and Ashton start as a boys name, become unisex, and then snap back. I attribute Ashton's drop to Ashton Kutcher, born in 1978. Not sure about Jaime.
  • These shifts tended to occur around 1980: perhaps this says something about liberalizing gender norms in the 60s, perhaps it's some other pattern I've missed.

  1. Regularized so that years with very low counts don't bias the results, filtered to years with over 50 babies, and smoothed.
plot

Naming Shifts Over Time

It's well-known that names often exhibit generational shifts in popularity. If you're an American named Linda, there's over a 50% chance you were born between 1946 and 1955.

Similarly, some names exhibit shifts in their gender associations. 85% of all Charlies are male, but 53% of the Charlies born in 2021 were girls.

Here I've graphed the names with the biggest shifts over time.1 Some observations:

  • Names tend to shift from boys to unisex or boys to girls, not the other way round. I attribute this to fragile masculinity: parents seem to think that naming their son Sophia will cause more problems than naming their daughter Stevie. Note how Jaime and Ashton start as a boys name, become unisex, and then snap back. I attribute Ashton's drop to Ashton Kutcher, born in 1978. Not sure about Jaime.
  • These shifts tended to occur around 1980: perhaps this says something about liberalizing gender norms in the 60s, perhaps it's some other pattern I've missed.

  1. Regularized so that years with very low counts don't bias the results, filtered to years with over 50 babies, and smoothed.
plot